The False Economy of Not Investing in Training

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I often hear about salons who avoid proper training for all of their therapists. In a bid to save money, they will send one therapist off for a training course in a specific treatment, and then expect them to train the rest of the team.
I do understand the thinking behind this. Times are tough, and it’s tempting to do whatever you can to lower overheads.

But there are several problems with this approach.

Firstly – and probably most importantly – your insurance will be invalid for a therapist who has not undertaken the appropriate training course. If there is an issue with the client, and they decide to sue the salon, you won’t have a leg to stand on and will be liable to pay any damages out of their pocket.

Doesn’t seem like such a great money-saving idea now, does it?

Secondly, it’s just really unfair on the client. I don’t know about you, but when I go to a salon I generally assume that the therapist hovering over me with deadly sharp tweezers and really strong glue that could potentially stick my eyes together, knows exactly what she’s doing! We walk into a salon and see certificates galore on the walls, and assume – rightfully so – that the person working on us has been properly and professionally trained. It’s unfair to charge your clients full whack for a treatment from someone who’s had second or third hand training that is neither accredited nor insurable.

Thirdly, the quality of a therapist’s work is likely to be sub-standard if their training has been handed down like a bad game of Chinese Whispers. And if a treatment is not up to par, at best your client will not return. At worst (and more likely in these days of social media), she is likely to bad mouth the salon and the treatment. So not only have you lost the client, but also lots of potential clients as well.

This really is one of those things that seems like a great money-saving scheme in the beginning, but the longer term is really not worth the risk or the aggravation it can cause. An investment in training is just that – an investment. It’s so vital to make sure your therapists are doing both the salon and the treatment justice.

If basic lash foundation training costs £295, it’s equivalent to only about six sets of lashes at £55 per set.

That’s not such a huge investment when you think about the time, effort and money it could save you in the long run – not to mention your reputation, which is worth more than any amount of money, isn’t it?

I understand that it is incredibly tempting to cut corners with this sort of thing, but it’s a really short-sighted and irresponsible way to do business.

Ultimately, cutting a corner like that could see you out of business in a very short space of time.

Always remember the professional salons with well trained staff always retain clients and get more clients as a result.

Take care of your salon and don’t be tempted to cut corners!

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